4 Ocean – A surf trip that changed everything

4 Ocean – A surf trip that changed everything

Oceans are incredibly important. 2500 million years ago oxygen was merely a trace gas on Earth, and this planet was unable to support life. The atmosphere had high concentrations of carbon-dioxide and methane. Early life appeared in the oceans, such as the blue-green algae about 3000 million years ago (and it still flourishes in today’s world). This form of life is now able to photosynthesise, and therefore produce oxygen. This inevitably and slowly increased the oxygen levels in the atmosphere and ultimately created more complex life forms.

The presence of more oxygen allowed multicellular life forms to develop, and fungi, animals and plants appeared on Earth. Later on, about 550 million years ago marine animals with hard skeletal parts and shells appear (these are what we know today as fossils). After the first major mass extinction and ice age life finally emerged from the ocean. And that is how we colonised this planet. Essentially life has risen from the ocean. Destroying what gave us life will change everything, without a doubt.

The founders

Alex and Andrew took a surf trip to Bali, Indonesia. The tonnes of plastic they saw floating on the surface of the ocean made them think. They loved the ocean, but they didn’t know how could they help. How could they fund ocean cleanups? And that is how the 4 ocean bracelet was born.

The bracelet available in their webshop can be purchased for $20, and this is enough to remove 1 pound (0.45 kg) of trash from the ocean. In 2017 they set up their company, and since removed almost 4.5 million pounds of trash. According to their bio on their website they now have a network in several countries, and employ more than 150 people .

4 ocean is continuously improving its technology to be as effective as possible. They educate about plastic impact on our biodiversity, and advise corporations, and governments as well. Their bracelets are dedicated to different species every month, such as manatees, sharks, turtles, whales, even for sustainable fishing. Today it is not just bracelets you can buy, but reusable water bottles, and cleanup kits as well. Their product range slowly widens, however they didn’t lose themselves in all the success. It is still the single most important thing to protect sea creatures and their habitat.

Truly, as Alex and Andrew said in one of their YouTube video, this is not just a bracelet, and this is not just a company. It is a movement now. I own several bracelets today and I still believe I couldn’t have spend that $20 on anything more important. It not just gives you the feeling that you have helped to achieve something magnificent, but it sort of makes you feel that you belong somewhere. You belong to a brilliant community. Each and every one of them fights for something much greater than we could ever imagine. The founders, the captains, the cleaners, bracelet owners, and many more. We all work together in a way. Be the change!

More on plastic pollution:

Carbonfund.org- Carbon offsets and reductions

Carbonfund.org- Carbon offsets and reductions

There are genuinely inspiring and impressing companies and organisations out there. They stand up for something, they make a difference, and they shape our future.

It’s always good to see as small businesses outgrow themselves and emerge from the crowd. I respect them for what they do, essentially for not giving up, and using their knowledge to change the world. Thus here you will find a series of articles introducing some of them to you.

First of all, I am fairly certain you’ve heard of carbon footprint. We all did. Carbon has a dramatic impact on our environment, and inevitably the damage we are causing to this planet will be irreversible. There are tonnes of carbon footprint calculators on the internet, check it out, and allow yourself to be shocked for a moment or two.

Time for a change

Carbonfund.org is a non-profit organisation in the US, meaning they are primarily fighting climate change, not profiting from it. On their website it says that their motto is:

“Reduce what you can, offset what you can’t.”

Ideally by now you’ve already thought of changing your habits. Maybe walking or cycling to work, eating less beef, supporting local farmers, or setting temperature control in your house. Ultimately you will realise there are certain things you cannot give up. So how else could you offset your carbon footprint?

Carbonfund.org provides you with several options. I really like the idea that they are planting a tree for you for as little as $1! If you want to plant 20 trees, donate them $20. Simple as…

Furthermore, you can also choose to just simply donate some money to them, and they promise you, that they will use your money to invest into projects that will provide CO2  reductions in the future. They have a Platinum Rating for Financial Transparency, and guarantee that you will always get detailed information about where your money goes.

They have various projects in the renewable energy, forestry and energy efficiency sector, and they are all very promising.

Find more of their projects here

No doubt that if you visit their website you will find plenty of gripping information about their business, and how they fight against global warming.